Cookie Policy

Last updated: 1st January 2026

What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit our website. They are widely used to make websites work more efficiently and provide information to website owners. Cookies allow us to recognise your device and store information about your preferences or past actions.

How We Use Cookies

FrostSignal uses cookies to:

  • Ensure our website functions properly and securely
  • Remember your cookie preferences and settings
  • Analyse how you use our website to improve performance
  • Provide personalised content and advertisements
  • Measure the effectiveness of our marketing campaigns
  • Enable social media features and integrations

Types of Cookies We Use

Necessary Cookies

These cookies are essential for our website to function properly. They enable basic functions like page navigation, access to secure areas, and remember your cookie preferences. Our website cannot function properly without these cookies, and they cannot be disabled.

Analytics Cookies

We use Google Analytics to collect information about how visitors use our website. These cookies help us understand which pages are most popular, how long visitors stay on our site, and how they navigate through our content. This information helps us improve our website and user experience. All data is anonymised and cannot be used to identify individual users.

Functional Cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use on our website. They remember your preferences, such as language settings, and provide personalised features.

Marketing Cookies

These cookies are used to track visitors across websites and deliver relevant advertisements. We use Google Ads and other advertising platforms to show you personalised advertisements based on your interests and browsing behaviour. They also help us measure the effectiveness of our advertising campaigns and limit the number of times you see an advertisement.

Cookie Details

Below is a detailed list of the cookies we use on our website:

Cookie Name Purpose Duration Type
cookie_consent Stores your cookie consent preferences 1 year Necessary
_ga Google Analytics - distinguishes unique users 2 years Analytics
_gid Google Analytics - distinguishes unique users 24 hours Analytics
_gcl_au Google Ads - stores and tracks conversions 90 days Marketing
_gcl_aw Google Ads - attribution and conversion tracking 90 days Marketing
IDE Google Ads - personalised advertising 2 years Marketing

Third-Party Cookies

We use services from trusted third parties that may set cookies on your device:

Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics uses cookies to collect information about your use of our website, which is then used to compile reports and help us improve our website. The information collected includes the number of visitors, where visitors come from, and the pages they visit.

Google Ads

We use Google Ads to display relevant advertisements to users who have previously visited our website. Google Ads uses cookies to serve personalised advertisements and measure campaign performance. These cookies help us understand which advertisements are most effective.

Google Fonts

We use Google Fonts to display fonts on our website. Google Fonts may set cookies to improve font loading performance and user experience.

Managing Your Cookie Preferences

You can control and manage cookies in several ways:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

  • Accept all cookies
  • Reject non-essential cookies
  • Customise your cookie preferences by category

You can change your preferences at any time by accessing the cookie settings through our website.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • Block all cookies
  • Allow only first-party cookies
  • Delete existing cookies
  • Set preferences for specific websites

Please note that blocking or deleting cookies may affect your experience on our website and limit functionality.

Opt-Out Links

You can opt out of specific third-party cookies:

Google Consent Mode

We implement Google Consent Mode v2 to respect your privacy choices. This technology adjusts how Google services behave based on your consent preferences. When you decline marketing or analytics cookies, Google services operate in a privacy-enhanced mode that limits data collection whilst still providing basic functionality.

Cookie Policy Updates

We may update this Cookie Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make significant changes, we will notify you by updating the "last updated" date at the top of this policy and may provide additional notice through our website or email.

Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Related Policies

This Cookie Policy should be read in conjunction with our Privacy Policy, which provides detailed information about how we collect, use, and protect your personal data.